76ers AllStar Tyrese Maxey's first signature shoe releases Friday
Oct 02, 2026
Michael Jordan had Nike Air Jordans, Kobe Bryant had Nike’s Kobe Protro sneaker line and, newest 76er LeBron James has his own signature shoe in the the Nike Zoom LeBron sneaker line.
And, starting today, Philadelphia 76ers point guard Tyrese Maxey joins the ranks of those elite players with h
is first-ever signature shoe line, the Maxey v1 by New Balance.
In a statement New Balance shared on the new shoe, the company said the sneaker has been designed with “speed, agility and confidence on the court,” in mind.
Maxey did an early unveil of the shoe during the Tyrese Maxey Philly Neighborhood Classic youth basketball tournament at St. Joe’s Prep, last weekend.
But, on Friday, the shoes are available in stores and online.
“I wanted my shoe to have an iconic look that you don’t need to see the ‘N’ to know it’s a New Balance shoe,” said Tyrese Maxey in a statement on the launch of his new sneaker line. “To me, the 9060 is a classic NB silhouette, so I pulled a lot of inspiration from that to bring lifestyle to the basketball court. I worked really closely with the New Balance product team to make sure the shoe looks good and feels good on and off the court. I’m really excited for people to test it out!”
According to the company, the Maxey v1 features a “dual rail plate system built to propel athletes forward while supporting quick lateral movement, pairing responsive FuelCell cushioning with stability features designed to match the pace and explosiveness of Tyrese’s game.”
It also features a a “refined fit” with a sculpted heel profile and added midfoot and arch volume to create a “locked-in fit feeling, while a centerline flex groove allows the shoe to move naturally in multiple directions.”
To evoke the 9060, as Maxey intended, New Balance said the top lacing is taken from the 2002, while the sculpted outriggers echo the design language of the 9060.
As the first signature shoe of Tyrese’s career, New Balance said, in a statement, that the Maxey v1 is intended to reflect “his rise as one of the league’s most electric young guards and his growing influence both on and off the court.”
“The Maxey v1 is an exciting addition to our New Balance basketball lineup, designed by Tyrese with the modern hooper in mind,” Kevin Trotman, senior product manager for New Balance Basketball, said in a statement. “The shoe delivers high-level traction and performance while pairing it with a caged upper design language, that feels current, yet avant-garde.”
The launch colorway, first debuted on court during the 2026 Play-In Tournament, features vibrant blue accents against a black base and, New Balance said, additional colorways will launch throughout the year.
The Maxey v1 will launch worldwide on October 2 for a suggested retail price of $129.99 at newbalance.com and select retailers.
Also, expect lines on Friday as the Maxey v1 launches at the Philadelphia New Balance store, located at 1619 Walnut Street. The store opens at 10 a.m.
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