The real reason why athletes like Serena Williams come out of retirement: ‘2% ego, 98% missing the sport’
Jun 27, 2026
"I'm sure she's a fabulous mom, and a fabulous business woman. That's still not going to fill her cup up," Denise White, CEO of EAG Sports Management, told Page Six of Williams's comeback.
https://pagesix.com/2026/06/27/entertainment/the-real-reason-why-athletes-like-serena-williams-come-out-of-retirement/
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