May 01, 2026
Ford is bringing back its employee pricing promotion, allowing customers to pay below the manufacturers suggested retail price. This comes as car prices continue to climb, with the average new vehicle costing nearly $50,000.The deal runs through July 6 and applies to most 2025 and 2026 Ford and Lincoln models.Ford says the promotion is not aimed at high prices but is meant to celebrate Americas 250th anniversary.RELATED STORY | New car prices hit historic high as average cost surpasses $50,000 for first timeFord has always believed that American values are more than wordstheyre actions, said Andrew Frick, president, Ford Blue and Model e. As the nation approaches its 250th anniversary, American Value. For American Values is our way of giving back to the people who show up every day: American workers, small business owners, and families who place their trust in Ford.New vehicle prices have risen 30% in six years, and the average monthly payment is now $775.RELATED STORY | Ford hits the pedal on EV production with $2 billion overhaul of Kentucky plantFord employee pricing generally reduces the selling price by 3% to 5%, dealerships say. This could reduce the purchase price by nearly $2,000 for many new vehicles. ...read more read less
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