A new dating app, Sonder, has a deliberately annoying signup process (and it’s working)
Apr 01, 2026
Sonder profiles are completely unstructured, encouraging users to build something that looks like a mood board or a digital collage. Think MySpace rather than LinkedIn.
https://techcrunch.com/2026/04/01/a-new-dating-app-sonder-has-a-deliberately-annoying-sign-up-process-and-its-working/
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