Tripadvisor Sees Traffic Decline from AI Overviews, Considers ‘Strategic Alternatives’ (Again)
Feb 12, 2026
Tripadvisor has borne the brunt of declining SEO traffic from Google for many years. Now AI Overviews are pinching Tripadvisor even harder.
https://skift.com/2026/02/12/tripadvisor-sees-traffic-decline-from-ai-overviews-considers-strategic-alternatives-again/
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