Accor Launches App in ChatGPT to Compete for Early Bookings
Jan 29, 2026
ChatGPT isn’t replacing hotel distribution yet, but it’s becoming too important for hotels to ignore as AI reshapes how trips are planned.
https://skift.com/2026/01/29/accor-launches-app-in-chatgpt-to-compete-for-early-bookings/
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