Vail Resorts on Tuesday announced a new lift ticket discount, which the company said averages over 30% off at 12 of its top destination resorts for guests who purchase four or more weeks in advance. Skiers and riders save $100 or more per lift ticket at mountains including Park City Mountain, V ail Mountain, Breckenridge, and Whistler Blackcomb, depending on the day, the company said.  “Up until this season, there were two ways to save on lift access at our mountain resorts — you could either purchase an Epic Pass or Epic Day Pass pre-season for a huge value, or save a smaller amount on lift tickets by purchasing online at least seven days in advance — our goal is to fill that gap,” said Vail Resorts CEO Rob Katz. “While we will always give the best deal to our Pass Holders, with this new discount, our hope is to make the sport more accessible for guests who aren’t thinking about skiing and snowboarding until winter arrives.”  The new advance-purchase discount targets “guests who decide to visit once winter is underway,” the company said. The discount applies to visits beginning Jan. 5, and lift tickets are available now on all 37 Vail Resorts North American resort websites. Up to $175 of a lift ticket cost can also be applied toward the purchase of an Epic Pass for next season.  The post Vail Resorts announces new discount for lift tickets when buying a month ahead appeared first on Park Record. ...read more read less