Mixed feelings over Canadian government antitariff billboard campaign in Milwaukee
Mar 27, 2025
The Canadian government is trying to persuade Americans to urge their government to rethink imposing tariffs through a new ad campaign.The move comes as a trade war escalates between the U.S. and Canada. The campaign features di
gital billboards seen across the country, including in Milwaukee.The Canadian government is hoping to reach Americans in hopes of urging U.S. lawmakers to reconsider tariffs in place and future tariffs. At the corner of Oakland and Locust, the message Tariffs are a tax at the gas pump rotated every 20 minutes. Residents in the neighborhood, like Julia Williams, never thought they would see something like this.That is just wild, Williams said. Weve never had Canada try to get our attention like that; I've got to be honest.The billboards are also drawing strong reactions from people online. TMJ4 spotted the advertisement in two other locations around the city.Some, like Samantha, think it is a great move by the Canadian government.Tariffs are not a great move, and I think it gets straight to the point, Samantha said.Watch: Mixed feelings over Canadian government anti-tariff billboard campaign in Milwaukee Canadian government uses billboards to get America's attentionChristian told TMJ4 he supports imposing tariffs on Canada and isnt sure the campaign will be effective.Maybe it will work. Maybe it won't. I guess we'll see what happens, Christian said.Even if it doesnt change any minds, the messaging is catching some peoples attention.I think it sends a message, but I don't know if it will necessarily change people's opinions, Julianna said. I think people are very set in their ways, and it's a very polarizing political climate.Its about time to watch on your time. Stream local news and weather 24/7 by searching for TMJ4 on your device.Available for download on Roku, Apple TV, Amazon Fire TV, and more.Report a typo or error // Submit a news tip ...read more read less