Kansas City, Mo. -- Boulevard Brewing Company announced Tuesday a new partnership with Royals star and first baseman, Vinnie Pasquantino. The brewing company said the partnership was born out of a "genuine mutual fandom." Martin City Brewing Company to add new South Plaza location "I 've always been a huge fan of Boulevard, so partnering with their team has been a great opportunity to spread the love and generate excitement for the 2025 season," Pasquantino said. "It's been really fun to work with an iconic local brand that's so connected to Kansas City and the Royals, and we're looking forward to what the upcoming season has in store." Pasquantino joins the Boulevard team after a breakout 2024 season in which he hit .262 avg, 19 HR and 97 RBI, leading the Royals to their first playoff appearance in 10 years. "Boulevard is a huge fan of Vinnie's," said Boulevard VP of Marketing Ali Bush. "And beyond being a really good baseball player, he shares Boulevard's love of the Kansas City community, a love for pets and a love for really good beer. "With Boulevard being the Official Craft Beer of the Kansas City Royals — and with Vinnie being such an important member of our hometown team — it felt like a natural fit to have him join our team as well." Throughout the 2025 season, Boulevard Brewing Co. said Pasquantino will appear in branded materials to promote its products. ...read more read less