FAYETTEVILLE, N.C. (WNCN) — Tragedies like the Fayetteville shooting of a little girl Saturday night can be an easy way for scammers to take advantage of people's desire to help, and it appears that's what may be happening. A shooting at a parking lot carnival along Cliffdale Road around 8:30 p .m. Saturday critically injured 12-year-old Adrianna Bethea, who was hit in her spine, police and relatives said. She is still hospitalized, but by Sunday morning, a fundraising website was launched that implied a girl died in the carnival shooting. Adrianna's family told CBS 17 that they weren't even aware of the website. Fundraising pages — or crowdfunding campaigns — are often a way for families impacted by tragedies or disasters to quickly receive support from their community and neighbors. But officials with the Better Business Bureau said that often, that money isn't always going into the right hands. An image on the Funderwave website appeared to match that of a girl on other websites. A fundraising page shared online starting Sunday morning claimed it was seeking $20,000 to support the family of a girl shot during a fair in Fayetteville Saturday night. A summary on the fundraising page called the shooting a "senseless act of violence." While the fundraiser says the child was "tragically taken" family members told CBS 17 that not only had they never heard of the fundraiser, but their daughter is alive. And the name and photo included on the fundraiser are not of the victim. Adrianna Bethea in a photo from her family. She is in critical condition following the shooting at the Fayetteville carnival. "Scammers are good at what they do, they're going to be able to pull at those heartstrings, they can take that information and really try to localize it," said Alyssa Parker, the director of communications with the Better Business Bureau of Eastern Carolinas. "It's proven time and time again, to work." Parker said this is not the first time her group has heard of the website called "Funderwave." 12-year-old North Carolina girl may never walk again after being shot in back at carnival "We do know that other Better Business Bureaus across the country have come across it and it's turned into not a legitimate crowdfunding site," Parker said. A quick Google reverse image search reveals that the main photo of the "victim" is posted on other websites. To learn more about "Funderwave" the 'about us' section went to a page of links to other websites. If someone clicks 'donate,' they're directed to a different page that asks for credit card information. Parker says most legitimate crowdfunding pages won't direct people to a third-party site. "It's all going to stay in-house," she said. Adrianna Bethea (left) in a photo from her family. She is in critical condition following the shooting at the Fayetteville carnival. CBS 17 reached out to an email listed on the site, hoping to get some answers — even trying to call the business. But we only got a 'busy tone' after three attempts. "We urge people to take time, see if it's legitimate or not, see if the picture is not, see if the facts coming from the police department actually match up with what is on this crowdfunding site," Parker said. "Just know that it may not be money you're giving away, but also that sensitive information." The Fayetteville Police Department said they are not investigating the fundraising website. Parker said many fundraising sites can be trusted but she says online scams can be extremely difficult to track. She said it's also important to make sure it's reported to the Better Business Bureau or a local police department if there is something that looks suspicious. "I can only provide updated information regarding the shooting incident. The Fayetteville Police Department is not investigating the website," a Fayetteville police spokesperson said about the matter. ...read more read less