Jan 07, 2025
HAMPTON ROADS, Va. (WAVY) — Resale retail is growing. Over the past several years, it has become cool to shop at local thrift stores, which, it turns out, is great for your pocketbook and the environment. Financial Fitness: Ways to live frugal as a family Bryce Schoettlin said he only buys things at thrift stores. "Yeah, it's pretty much only thrifts," Schoettlin said. Jasmine Vickers, 17, said she was looking for a vintage Coach purse. "Well, I like the older look better than the newer look," Vickers said, "so I don't think they look as good." The look is just one selling point. The other? Prices you can't beat. "It's just an easier way for our children who are constantly growing for new clothes," said Brittany Stonecypher, a mother of three. People are looking past the stigma of pre-owned clothes and other items, all in the name of savings. "I think they realize that the real world's expensive," Stonecypher said. "So why not try to go second-hand?" Misty Holladay, who shares her thrifting adventures on social media, started at a young age with her grandmother and shares her insight. "It's kind of like the unaesthetic versus the aesthetic of it," Holladay said. "People are kind of going back into the era where they want things that have been gently loved or gently used and it's becoming one of a kind." Finding a one-of-a-kind piece and getting that natural "high" is addicting, Holladay said. Studies show a big surge in thrift shopping. According to a report by OfferUp, a resale marketplace app, 82% of Americans bought or sold preowned items in 2022. Of that, 93% said they were doing it to offset inflation. In fact, they believe second-hand shopping is growing faster than traditional retail. While shopping with Holladay at Thrifts Store USA in Norfolk, provided a few tips for first-time thrifters. "Come in here with a budget, come in here with a purpose," Holladay said. "Ask yourself does it have a home? Do I have a home for this at my home? "If you're a beginner thrifter, go through each aisle, take the time. Even if it's a couple hours, comb through everything because that's when you're really going to find items there too." And we found some great deals. "London Fog — that's great, yes," Holladay said, referring to a coat hanging on the rack. "And $39.99 and it's super warm. It's heavy. It's a nice coat." Holladay uses Google Lens to see if she's getting a good deal. "I'm able to upload it and it shows me similar items," Holladay said. "You know, sometimes brands sell things that are a lot alike or they'll have the same item. But, like $50 compared to $30? Or like $90? I'd rather take the $30 jacket." She said you can easily save thousands of dollars. Studies say, depending on what you buy, you can save between 25% and 50% off an item's original price — which, by the end of the year, can really add up. "When you are looking at items, look for stains, look for if there are little tears," Holladay said. But at the same time, she said to not pass up a good deal just because an item's not perfect. You can always try dry cleaning, and she said not to be afraid to break out the needle and thread. Bottom line — thrifting is thriving. "Check different communities, check the rural communities and go out," Holladay said. "Make it a fun thing, grab yourself a coffee, get a couple girlfriends and go out and try to thrift and find something." You can check out Misty Holladay's videos on TikTok or Instagram. You can also download the WAVY Financial Goal Tracker to help you with your finances.
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