Courtesy of AlphaMedia USA Lincoln.LINCOLN–(KFOR Dec. 18)–A partnership has formed between Bryan Enterprises, which is a subsidiary of Bryan Health, and Sanford Health Plan out of South Dakota to develop a new, innovative Medicare Advantage plan that will keep patients at the center, offer a more personalized experience and deliver better outcomes. This will help meet the unique needs and expectations of seniors in Nebraska. Bryan will build out the provider network and Sanford will provide core health plan operations through an administrative service agreement. The new Medicare Advantage product will offer seniors in the Lincoln area more benefits not available through original Medicare, like dental, vision, hearing, fitness memberships, access to health navigators, and support in managing chronic conditions. Bryan Health said in a news release to KFOR the new Medicare Advantage product will be available in 20 counties surrounding the Lincoln area for the plan year starting January 1, 2026.