IAAPA Expo 2024 showcased the mounting excitement within Orlando’s attractions industry
Nov 26, 2024
Despite an unexpectedly soft summer season, Orlando's attractions are ending the year on a high note. Both Disney and the Tourism Development Tax fund recently reported unexpectedly strong revenue, and expectations for next year's debut of Universal's Epic Universe are so elevated that the International Drive Chamber of Commerce already awarded the upcoming theme park a place of honor on its "Visionary Leadership Award" Wall of Fame, more than six months before its gates officially open. Nowhere was that mounting excitement more apparent than at last week's annual gathering of the International Association of Amusement Parks and Attractions, which drew over 38,000 attendees and 11,000 exhibitors from around the globe to the Orange County Convention Center.