Political opinions can influence our product choices, including chocolate, research finds - Peer2Peer

Political opinions can influence our product choices, including chocolate, research finds

Nov 25, 2024

We distance ourselves from completely neutral products if they are liked by people who have political views that we find disagreeable. This is shown in four studies from Linköping University, Sweden. The behavior is reinforced if we have to make a decision when others are watching.

https://phys.org/news/2024-11-political-opinions-product-choices-chocolate.html

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