In today’s B2B world, marketing automation is a key part of every marketing strategy. By using B2B marketing automation platforms, businesses can streamline lead gen, align sales and marketing and drive revenue growth. As marketing guru David Raab says: “Marketing automation is the technology that powers modern marketing, allowing companies to engage with customers in ... The post How B2B Marketing Automation Is Transforming Lead Gen And Sales Alignment appeared first on KHTS Radio.