HONOLULU (KHON2) -- The World Series between the Dodgers and the Yankees is filled with star power and there are many in Hawaii - from boardrooms to the baseball diamond - who are following the trail of its biggest star. Get Hawaii's latest morning news delivered to your inbox, sign up for News 2 You Shohei Ohtani might be the most famous athlete in the world right now and everyone wants a piece. Tourism officials said they'd love to leverage the fact that Ohtani's vacation home is on the Big Island. "Shohei is the man," said Mufi Hannemann, Hawaii Tourism Authority board chair. "We are already reaching out to every connection that I have, others have, to maybe get Shohei to do an ad that goes something like this: I may be born in Japan, I work in California, but when I want to relax where do I go? To my home, in Kona." "He's relatively shy, quiet, humble, hard working guy who does things that people have never done before," said Daren Kimura, Hawaii Sportscards & Collectables Show promoter. "And there's a lot of people who can relate to that because Hawaii people are hard working people right, with that, there's this real connection that they feel with him." Oahu’s next landfill: City weighs sites as waste dilemma looms Kimura hosts a monthly sportscard and collectable show at Pearlridge. He said anything Ohtani is red hot. "By transcending sport, people that are not necessarily athletes or into athletics at all, just wanna see him, just wanna hold a piece, just wanna have a bobblehead, a funko pop, a card, autograph," said Kimura. "I notice a lot of the even older women, come and buy these cards too," said Anthony Tugaoen, 808 Showcase owner. "That's why a lot of them came by. Do you have any Shohei cards? Yeah. Like maybe 50-60s. They all been asking for Shohei." 808 Showcase only has a few Ohtani cards, because most of the stock - especially Dodger stuff - sells out. "People wanna be supportive in some way and I think this way is the local appeal," said Janis Mizuno, Razor Concepts co-owner. "So it's supporting the Dodgers or Ohtani, and locals." How far does the love for Shohei go? Sam Spangler, Wake up 2day anchor, said that in some parts of the island, any little leaguer who wears Shohei's number 17, gets a special chant every time they go up to bat. "Oh-Ta-Ni. Oh-Ta-Ni." And that kid isn't always the all-star on the team. Download the free KHON2 app for iOS or Android to stay informed on the latest news "I think people are just gonna watch no matter what," said Kimura. "They may not even be baseball fans, they just need to see the World Series."