Peloton partners with Costco to sell Bike+ as it looks to reach young, wealthy customers
Oct 22, 2024
Peloton has been working to grow sales and stem its losses and has had to work harder to accomplish both of those goals as customer acquisition costs rise.
https://www.cnbc.com/2024/10/22/peloton-costco-partner-to-sell-bike-for-2024-holiday.html
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