Oct 21, 2024
U.S. Ski & Snowboard announced Monday morning a multi-year partnership with Cloudflare, a connectivity cloud company, as the Official Technology Partner of the U.S. Ski & Snowboard Team. As part of the partnership, Cloudflare will provide internet security, reliability and performance tools to help accelerate, protect and secure the U.S. Ski & Snowboard website and its internal network used by coaches and athletes.  “We’re thrilled for Cloudflare to join as a partner,” said Sophie Goldschmidt, president and CEO of U.S. Ski & Snowboard. “Cloudflare is one of the world’s most trusted Internet platforms, with services that not only connect the entire world but provide security to millions. As we enter into this new partnership, I am excited to collaborate with an organization that also puts performance, speed, reliability and safety at the forefront of what they do.” With a mission of helping to build a better Internet, Cloudflare powers one of the world’s largest and most interconnected networks that spans more than 330 cities in over 120 countries, according to a press release from U.S. Ski & Snowboard. The company blocks billions of online threats for millions of its customers every day — from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups and governments across the globe, the press release said.This is Cloudflare’s first sports partnership. U.S. Ski & Snowboard and Cloudflare will amplify the partnership through branding on the alpine, cross country, moguls, aerials, Para alpine and Para snowboard uniforms, along with various content opportunities and hospitality experiences. Additionally, Cloudflare will provide the U.S. Ski & Snowboard team with technology to make their coaches, athletes, applications and networks faster and more secure online, while reducing complexity and cost, according to the press release. This technology implementation will ensure the U.S. Ski & Snowboard website and internal operations stay reliable, fast, secure and performant, regardless of user location, the release said. “Skiing and snowboarding are the rare sports that have a truly global community, and attract the most technical, disciplined athletes,” said Matthew Prince, co-founder and CEO of Cloudflare. “Speed, safety, reliability and performance are values that define both Cloudflare and the U.S. Ski & Snowboard athletes. We’re excited to support the U.S. Ski & Snowboard Team with the technology needed to secure the organization and its athletes so they can focus on winning medals and pushing the boundaries of the sport safely and securely, on the slopes and online.” “As an alpine skier, innovation is critical to my success,” said Stifel U.S. Alpine Ski Team athlete and world champion River Radamus. “It’s necessary for me to push boundaries, stay ahead of the competition and perform at my best. I’m excited to have a cutting-edge company like Cloudflare partnering with us as we take on the World Cup and World Championships. Precision and performance are everything—both on the slopes and in the digital world.”Matthew Prince is the owner of The Park Record.The post Cloudflare enters multi-year partnership with U.S. Ski & Snowboard appeared first on Park Record.
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