BestReviews is reader-supported and may earn an affiliate commission. Details. These are the ‘Bluey’ toys that are selling thousands of units on Amazon If you have a child of a certain age (or even know one), you’re almost certainly aware of “Bluey,” the massively popular children’s show about a suburban family of Australian blue heelers and the animated adventures they have together. It’s a global hit that first aired in Australia in 2018 and is now available in more than 60 countries — and can be streamed on platforms like YouTube and Disney+. Kids and adults alike love the show for its fun, low-stakes plotlines and high-quality writing. Unlike controversial shows like “Peppa Pig” and “Blippi,” “Bluey” is universally beloved because it’s calming and easy to watch even if you’re a grown-up. It isn’t loud, chaotic or grating. It’s just a good show. And when a show is that popular, so is its merchandise. The holiday season is still far in the distance, but on Amazon, “Bluey” toys are already selling fast — thousands of units each month. We can already see that some of these are going to be this holiday season’s must-have toys, like the new “Bluey” Squishmallow, Bluey-themed art kits, or a reimagining of Candy Land with “Bluey” characters and artwork. Those are just a few of the offerings, though — there are plenty more “Bluey” toys and games to be found, and they’re all selling quickly. In this article: Squishmallows Original 10-Inch Bluey HugMees, Horizon Group USA Bluey Aqua Art and Crayola Bluey Color Wonder Coloring Set Need some ideas for your little “Bluey” lover? Check out the list below to see some of Amazon’s bestselling “Bluey” toys ahead of the holidays. ‘Bluey’ toys are already selling quickly, months before the holiday season Squishmallows Original 10-Inch Bluey HugMees Over 10,000 “Bluey” Squishmallows have already sold in the last month, which is impressive considering this is a brand new offering from the Squishmallows holiday line that just dropped. SHOP NOW Horizon Group USA Bluey Aqua Art Over 20,000 of these “Bluey” Aqua Art kits have sold in the last month, giving kids a no-mess way to color with just water. SHOP NOW Crayola Bluey Color Wonder Coloring Set Get 18 mess-free coloring pages with this water coloring set — over 10,000 of them have sold in the last month. SHOP NOW Hasbro Gaming Candy Land “Bluey” Edition Board Game Over 10,000 Amazon customers have bought the “Bluey” edition of Candy Land in the last month. SHOP NOW Bluey – Pop ‘N’ Fun Play Tent This “Bluey” play tent pops up in minutes and is easy to fold flat and store away. It’s no wonder over 7,000 of them have sold in the last month. SHOP NOW Bluey Firetruck with Exclusive Firefighter Bingo and Bob Bilby Figures The “Bluey” firetruck comes with two exclusive figures of Firefighter Bingo and Bob Bilby. Over 8,000 of them have sold in the last month. SHOP NOW Bluey and Family 4-Pack of 2.5-3″ Bluey, Bingo, Chilli, Bandit Poseable Figures Over 6,000 of these figurine sets have sold in the last month, giving kids poseable sets of the whole Blue Heeler family. SHOP NOW Bluey Heeler Family 4WD Vehicle and 4-Figure Pack With this play set, kids can decorate the Heeler family’s surfboards and then pack up the car and drive to the beach. Over 1,000 of them have sold in the last month. SHOP NOW Bluey 3-in-1 Transforming Plane Play Set with The Heelers Over 2,000 of these play sets have sold in the last month. Transform it from a plane to a resort or boat for three-in-one fun. SHOP NOW Bluey Mega Bundle Home, BBQ Playset, and 4 Figures This Amazon-exclusive play set features the blue heeler family home with accessories for a barbecue. Over 2,000 have sold in the last month alone. SHOP NOW Hasbro Gaming Trouble: “Bluey” Edition Board Game for Kids Over 8,000 Amazon customers have bought the “Bluey” edition of Trouble in just the last month. SHOP NOW Prices listed reflect time and date of publication and are subject to change. Check out our Daily Deals for the best products at the best prices and sign up here to receive the BestReviews weekly newsletter full of shopping inspo and sales.