Acting ethically is no longer enough: Brands need to 'care' about consumers - Peer2Peer

Acting ethically is no longer enough: Brands need to 'care' about consumers

Oct 14, 2024

In an era where consumers expect more from brands, merely adhering to ethical guidelines is no longer sufficient, according to new research by the University of Portsmouth.

https://phys.org/news/2024-10-ethically-longer-brands-consumers.html

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