How the US presidential campaigns are targeting digital ads by zip code

Oct 14, 2024

If you want to know anything about what digital ads the Kamala Harris and Donald Trump presidential campaigns are running, and in what locales they're running which ads, Penn's Andrew Arenge is your guy. He has, after all, watched more than 15,000 locally targeted digital ads across the two campaigns—and that doesn't even include ones running statewide or nationwide.