Sep 30, 2024
LISLE, Ill. (WANE) A company with strong ties to Fort Wayne is changing its name as of October 1, 2024. Navistar will become International Motors as part of a rebranding announced on September 25. Prior to 1986, Navistar was known as International Harvester which manufactured various vehicles in Fort Wayne until 1983. At one time, International Harvester was Fort Wayne's largest employer with as many as 10,000 people working to assemble trucks. After the assembly plant closed, Fort Wayne remained home to a tech and design center until 2011 when it shifted those operations to its new headquarters in Lisle, Illinois. "After more than 120 years, we are choosing to return to our roots as International," said Tobias Glitterstam, chief strategy and transformation officer. "International embodies determination, partnership, and collaboration in meeting every challenge with a solution. Our new name and look complement the strategic changes we are making to offer enhanced customer experiences."  In a press release, the company said it will focus on more than engineering and producing truck and bus products. It is making the strategic shift to invest in solutions to simplify the customer experience.
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