PORTSMOUTH, Va. (WAVY) -- Boar's Head will no longer sell liverwurst deli meat after the fatal listeria outbreak linked to the product and its now closed Virginia processing plant. The sausage product made from pork livers has been permanently discontinued, the company announced on Sept. 13, the same day Boar's Head announced it was indefinitely closing its Jarratt, Virginia, plant. "First and foremost, our investigation has identified the root cause of the contamination as a specific production process that only existed at the Jarratt facility and was used only for liverwurst," the company said in a statement. Boar's Head also said it was immediately implementing enhanced safety measures in response to the fatal outbreak, including appointing a new Chief Food Safety & Quality Assurance Officer and creating a “Boar’s Head Food Safety Council” with "independent industry-leading food safety experts." "We remain steadfast in our commitment to our customers and to the safety and quality of our products," Boar's Head said. "You have our promise that we will work tirelessly to regain your trust and ensure that all Boar’s Head products consistently meet the high standards that you deserve and expect. We are determined to learn from this experience and emerge stronger." The listeria outbreak, which first led to a voluntary recall of liverwurst, and eventually all of the products from the Jarratt plant, led to dozens of cases of reported illness and at least nine deaths. An 88-year-old Newport News man and Holocaust survivor was among those who died. His family has since filed a wrongful death lawsuit. Two more lawsuits have also been filed locally. A Williamsburg woman has sued the company for $11 million in damages after she became seriously ill from liverwurst. A Smithfield man has also filed a $48 million suit after he suffered “severe stomach pain, vomiting, fever, chills and extreme diarrhea.” The Jarratt plant that produced the liverwurst repeatedly violated federal safety regulations, records showed, including 69 instances of “noncompliance” with federal rules in the past year. Inspectors found black patches of mold, flies, “heavy discolored meat buildup" and more.