VIRGINIA BEACH, Va. (WAVY) — Friday kicked off the first day of Audacy’s Oceanfront Concerts. A mix of local and national artists will perform throughout the weekend. Audacy ‘Oceanfront Concerts’ set to start this weekend Local acts on the 17th and 24th streets stages will perform from noon to 5 pm everyday. The main talent will perform on the sand by Neptune’s Park starting at 5 p.m. Friday and Saturday. Business owners by the beach, such as Jeff Hague of Ocean Eddie’s restaurant, welcome the three-day event, saying they expect good business. “We’re always excited when the beach brings in special events," Hague said. "It brings in people to the Oceanfront. They stay at the hotels. They come eat at the restaurants. So, it’s good for the local economy, and we’ve already seen people starting to arrive in town, and we’ve seen people coming into our restaurant and we ask if they’re here for the festival and they say they are." Here is a list of what you can and can’t bring to the concert. Permitted Items One (1) sealed or completely empty water bottle up to 2 liters in size. Blankets Beach towels Small Clutch Bags Clear Reusable Vinyl or PVC Bags  Prohibited Items NO alcohol NO illegal drugs  NO chairs NO animals NO umbrellas NO inflatables